The UK Social Media Advertising Spend in Pharmaceutical & Healthcare Industry
Social media advertising spend by pharmaceutical & healthcare brands in the UK stood at US$43 million by end of 2015, accounting for 2.6% of total social media advertising. During 2011-2015, social media advertising in this industry has increased at a CAGR of 34.1%. This has been continued in 2016 with brands expected to spend US$55 million, representing an increase of 25.8% over 2015. Over the period (2016-2020), Gradol Analytics observed social media ad spend by pharmaceutical & healthcare brands to grow at a CAGR of 21.0% to reach US$117 million in 2020, accounting for 2.3% share of the market. This report answers the following key questions:
How is social media advertising spending expected to grow over the next five years?
How much is being spent on social media advertising by pharmaceutical & healthcare brands?
How is social media mobile advertising spending expected to grow over the next five years?
How is social media marketing budget being allocated and utilized by pharmaceutical & healthcare brands?
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This report provides detailed social media advertising spend by pharmaceutical & healthcare industry data and trend analysis for a period of 9 years (2019-2027) through charts and tables. Below is an overview covering scope of this report:
Country Focus: United Kingdom
Market Focus: Social Media Marketing
Industry Focus: Pharmaceutical & Healthcare
Data & Analysis: This report provides an extensive data and trend analysis of the social media advertising spend in the UK. This report provides:
Data covering future of social media advertising spend and its share in total online advertising.
Social media advertising spend by pharmaceutical & healthcare industry for a period of 9 years, from 2019 to 2027.
Data covering future of social media mobile advertising spend and its share in social media advertising
Social media marketing budget allocation for 2019 and how it is expected to change over the next five years.
Detailed data centric trend analysis of business environment, infrastructure, technology and consumer trends driving the growth of social media advertising spend.
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About Kenneth Research
Kenneth Research is a reselling agency providing market research solutions in different verticals such as Automotive and Transportation, Chemicals and Materials, Healthcare, Food & Beverage and Consumer Packaged Goods, Semiconductors, Electronics & ICT, Packaging, and Others. Our portfolio includes set of market research insights such as market sizing and market forecasting, market share analysis and key positioning of the players (manufacturers, deals and distributors, etc), understanding the competitive landscape and their business at a ground level and many more. Our research experts deliver the offerings efficiently and effectively within a stipulated time. The market study provided by Kenneth Research helps the Industry veterans/investors to think and to act wisely in their overall strategy formulation
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This post was originally published on Downey Magazine